Eric Rothman has joined Empire Mobility as CEO. Rothman, an legal professional and former banker, was beforehand founder, president & CEO of Quick Observe Mobility, a big for-hire-vehicle rental fleet licensed by the Taxi and Limousine Fee in New York Metropolis.

Empire Mobility, previously Empire Lease A Automotive, is a just-in-time van & truck rental firm with an operational footprint within the tri-state space, headquartered in New Hyde Park, N.Y.

Empire is a 50+-year-old, family-owned and operated car rental firm, run for the final 20 years by Ian Kusinitz, son of its founder. Empire has pivoted from its origins as a automobile rental firm to offering vans & vans to retail prospects, native industrial corporations, world supply companies, and authorities entities. Accordingly, acknowledging its transformation and the trade’s fixed evolution, it determined to rebrand to Empire Mobility.

Regardless of the difficult car market, Empire has managed to develop its fleet by 150% within the final two years, with now near 1,000 in service. “Regardless that we’ve been round for 50 years, we really feel we’re solely simply getting began,” Kusinitz mentioned. 

Empire plans to proceed to increase its footprint all through the Northeast and ultimately to the whole Easter Seaboard. “Given Eric’s background and expertise in scaling up a best-in-class rental and fleet administration firm, we felt he was the proper addition to our household to take Empire to the subsequent stage,” Kusinitz mentioned.

“I’m extremely enthusiastic concerning the present crew, share their aspirational objectives, and sit up for executing our plan,” Rothman added.

Rothman additionally lately rejoined the ACRA board of administrators.