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These races happen in Rome from July 15-16. Because the official airline associate of the ABB FIA Components E World Championship Season 9, SAUDIA is worked up to assist this thrilling motorsport occasion.
SAUDIA was named the Official Airline Associate of the all-electric collection in 2018. The partnership was just lately strengthened by the nomination of Belgian present Components E World champion, Stoffel Vandoorne because the SAUDIA World Ambassador for the 2023 season. Stoffel debuted in Components E racing on the Diriyah E-Prix in 2018, additional strengthening the airline’s affiliation with the Championship.
SAUDIA is about to have a big on-ground presence throughout the a number of Components E races all world wide this season, showcasing the progressive Uncover E-Zone which provides followers the chance to find the game like by no means earlier than.
Designed utilizing AirClad expertise, the principle construction of the Uncover E-Zone is reusable and makes use of light-weight supplies to scale back its carbon footprint while being shipped to Components E race areas world wide. This activation feeds into SAUDIA’s ardour for offering best-in-class providers whereas driving innovation and sustainability-focused initiatives, because the E-Zone additionally presents a digitally pushed inside which helps have interaction followers and enhance their understanding of the game.
SAUDIA Chief Advertising Officer, Khaled Tash mentioned: “SAUDIA’s presence on the race in Rome with a devoted activation throughout the 2023 Components E season, displays our long-standing partnership with Components E.”
“This partnership demonstrates SAUDIA’s dedication to sports activities, innovation, and sustainability, whereas reiterating our dedication to offering our company with one of the best expertise and providers by recurrently launching new routes to convey the world to Saudi Arabia.”
Followers visiting the E-Zone on the 2023 Rome E-Prix will be capable to get pleasure from a bunch of merchandise giveaways together with bespoke sustainable gadgets.
SAUDIA presents distinctive connectivity with Europe, together with 14 weekly direct flights to Italy arriving at Rome and Milan and a exceptional 176 weekly flights to numerous different European locations. The airline is proud to convey the world nearer to Saudi Arabia, fostering cultural trade and selling the wonder and variety of the Kingdom.
The present World Champion, together with the SAUDIA crew members, will probably be current on the stand to symbolize the airline and be a part of its dedication to delivering unforgettable, once-in-a-lifetime expertise due to SAUDIA’s ‘Take your Seat’ marketing campaign. Launched in 2022, the marketing campaign’s objective is to attach race followers from all around the world with Components 1 and E, and each stand customer on the Rome race will get the possibility to win unforgettable experiences in addition to signed Stoffel Vandoorne merchandise.
Learn extra: SAUDIA Unveils Sustainable Activation at Hankook Rome E-Prix
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